09/09/2014

09/09/2014

Tuesday Tip on Communication #4: Why should I care about this product or service?

HAVE A SNAPPY MESSAGE Fine tune your message into one sentence that everyone can understand and avoid using industry jargon. Newsrooms get hundreds of emails a day and they will ask the same questions as your potential customer: Why should I care about this product or service? What makes it new, special or different from what is already in the market? 

TUESDAY TIPS ON COMMUNICATION

In case you missed our first, second or third communication tip,you can find them here: Tip #1 Who Do You Want To Reach? , Tip #2 What Do You Want To Say? and Tip #3 How To Approach The Media? 5 Best PR Hooks

SHARING IS CARING

We hope you will find these tips useful. If you do, please share them with other businesses.

ABOUT TIPS FOR START UPS

This tip is a part of our series: 'Want To Grow A Thriving Business? 30 Incredibly Useful Financial, Communications and Legal Tips For Start Ups' brought to you by our great partners in collaboration with our own team: Carr Communications contributed a series of 10 Tuesday Tips on Communication, Gore&Grimes contributed a series of 10 Thursday Legal Tidings, And our own Cooney Carey team contributed a series of 10 tips called Wednesday Financial Wisdom.

ANY QUESTIONS?

We are always happy to help. Please post your comment below or call our friendly team on (01) 677 9000.